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Newey and Eyre promote the benefits of going green

A Newey and Eyre product story
Edited by the Buildingtalk editorial team Dec 5, 2007

Newey and Eyre has launch new initiatives to promote the benefits of going green and choosing the latest energy saving products.

'The Bright Read', a special guide to energy efficient lamps for domestic and non-domestic premises, provides contractors and installers with all the information they need on energy saving lighting products this winter.

Customers can now pick up a free copy from any one of Newey and Eyre's nationwide network of 175 branches.

Newey and Eyre is also running a national lamps campaign, encouraging customers to make a more environmentally friendly choice when selecting lighting products by showcasing the various green choices available from leading manufacturers, with eye-catching promotional displays.

This recent activity follows hot on the heels of the 'Bright Green Choice' campaign which highlights Newey and Eyre's energy efficient products in branches through posters, shelf and counter displays.

Caren Rawlins, product brands manager at Newey and Eyre says: "At Newey and Eyre we are committed to helping our customers understand the benefits of making 'The Bright Green Choice'".

"Not only does it help the environment, but it also enables them to grow their business by being in a position to advise their clients on how to achieve significant energy savings".

Newey and Eyre has 175 branches throughout the UK.

With over 20,000 product lines in stock at any one time, it holds more major brands than any other electrical wholesaler.

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